Idowu Printed Poplin Maxi Dress

Busayo Olupona founded her eponymous label upon the belief in the power of color to communicate the dynamism, personality and nuances of the individual. Using textiles as a bridge between the past and present, its fabrics are made entirely in-house using Adire — a traditional Yoruba dyeing technique that began in Southwest Nigeria at the turn of the 20th century.